Ford Courier

THROWBACK AD: Ford Courier (1999)


The Ford Courier could bring the pub to the beer

A pub with no beer? Ya joking! Thankfully, this chap with the then-new Ford Courier was able to tow the pub to the beer with all that amazing grunt. And it may have even managed to save that old man from a heart attack.

The Ford Courier, of course, was the result of a badge engineering exercise shared between Ford and Mazda, which spanned until the 1980s until now, except the Mazda equivalent has been rebadged BT-50 from Bravo and the Courier now wears the Ranger badge.

Back in 1999 when the sexy beast in this ad was on sale, customers could choose from a rather loud and gutless 2.6 litre four-cylinder petrol or a more effective 2.5 litre turbo diesel. The transmissions on offer were a four-speed auto or a five-speed manual, and power was either sent to the rear wheels or all four wheels on demand. And like all other utes, a number of different configurations were available to suit a wide variety of customer needs.

The founding father of The Motoring Guru, Matt has been a lifelong car enthusiast and a passionate writer. Back in 2013 when The Motoring Guru was first launched, Matt wanted to combine his two passions whilst offering readers sound motoring advice.