DS 5 front

New DS 5 Marks Launch of Posh DS Sub-brand


New DS models to be now sold as a stand-alone outfit

PSA Group has confirmed details for a revised DS 5 luxury hatch, which will also be the first of six new vehicles to fall under the French manufacturer’s new DS sub-brand. All models will sport a distinctive front-end treatment that will draw inspiration from the quirky but ground breaking 1950s original and have modern, avant-garde interiors, sharp design and new technologies.

DS 5 rear

Design and technological details that include DS monograms – previous contemporary DS models used the Citroen double chevron – DS LED headlamps, efficient diesel engines, new touch screen infotainment systems and premium quality.

The revised DS 5-which made its local debut at Motorclassica– brings an increase $6,000 in value with a mild price increase, and the DS 5 Sport is priced from $56,990 and is fitted with a new seven inch touch screen with reversing camera and digital radio, blind spot monitoring, LED headlamps with LED running lights and indicators, 18 inch wheels and a 133kW BlueHDi diesel drivetrain.

DS 5 dash

A very limited – only 30 have been produced – 60th Anniversary model also adds goodies such as watchstrap leather, a Denon stereo, DS roof stickers, special metal trim, DS mirror caps on all but white cars, premium paint and 19 inch Cairns alloys.

DS 5 anniversary seats

The 60th Anniversary model is priced from $59,990 and adds over $7,700 of extras to the standard model.

“The New DS 5 is more than just a new car. It is the car introducing our brand identity. Sixty years on from the original DS, the new DS 5 carries all the genes of DS. Above all, it is a clear statement of our ambition: to revive the tradition of French premium vehicles.” Yves Bonnefont, CEO of DS

The founding father of The Motoring Guru, Matt has been a lifelong car enthusiast and a passionate writer. Back in 2013 when The Motoring Guru was first launched, Matt wanted to combine his two passions whilst offering readers sound motoring advice.