2019 Kia Optima range boasts lower prices and revised styling, but tighter equipment levels
Kia has lightly warmed over its very excellent Optima range for 2019. Revising handling, freshening up the styling and adjusting equipment levels. Kia Australia’s engineering team have taken to the suspension and steering, delivering a more refined ride and sharper steering feedback.
Lane keep assist is now standard on all models, along with driver drowsiness monitoring. There’s a new infotainment screen on both models too, with the base Si getting a seven inch unit and the GT gains an eight inch version. Apple CarPlay and Android Auto are standard on both models.
Cosmetically, there are new wheels, new front and rear bumpers and a new grille.
Prices are down too, but there’s a catch: the Optima Si is now priced from $33,390, a price reduction of $1100 on the previous model, but Kia has deleted the satellite navigation system and replaced the HID headlamps with halogen units.
The Optima GT is now $1200 cheaper at $42,390, but the front passenger will now have to adjust their seat manually, the front seats are no longer cooled – but still heated – and the sun is no longer able to stream through the panoramic roof because that has also been deleted, along with automatic high beams, and tyre pressure monitoring.
You do get 10 years’ worth of satellite navigation updates, though.
“With the pace at which the new car market is changing – not just new product but variations in consumer demand – it is critical to keep product fresh and relevant,” Kia Motors Australia Chief Operating Officer Damien Meredith said.
“Optima has been a key Kia model, for a number of reasons, for more than half a decade and keeping it fresh and market relevant is a constant review process.”