Ford Focus Value Increase

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More standard equipment available on Ford Focus range

Ford has worked to bolster the appeal of its Ford Focus small car, with all Focus models gaining additional features without any price increases, making the little Ford an even more tempting option in the jostling small car market.

Most importantly, all Focuses come with Ford’s Emergency Assist Technology as standard, as system that operates via the car’s SYNC handsfree system to alert 000 operators when the car detects there has been accident-the airbags have been deployed and/or the fuel line has been cut. Emergency Assistance is functional when the driver’s mobile phone has reception and is correctly paired to the system.

The entry-level Focus Ambiente is now equipped with standard parking sensors, while the second tier Trend model is now fitted with dual-zone climate control and extras that were previously a part of the optional Convenience Pack: automatic headlights and windscreen wipers, auto-dimming interior rear-view mirror and “follow-me-home” lighting-a system that ensures the lights remain on after the ignition has been switched off to allow owners to walk safely to their door.

Buyers who long for the Sport model will now be treated to Ford’s Keyfree system-which replaces a traditional key with a tear shaped fob-and push button start/stop. A greater “wind in your hair” experience comes part of the Focus Titanium package, thanks to the standard fitment of an electric sunroof which was once a part of the optional Sports Executive Pack.

Consequently, the Sports Executive pack which incorporates HID headlamps, Active City Stop and Adaptive Cruise Control has been reduced from $2,300 to $1,300.

The updated Focus range will arrive in Ford dealers from July.



The founding father of The Motoring Guru, Matt has been a lifelong car enthusiast and a passionate writer. Back in 2013 when The Motoring Guru was first launched, Matt wanted to combine his two passions whilst offering readers sound motoring advice.